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Founder Feature: Tamia Stinson of Tether Cincy

Meet Tamia Stinson.

Founder of Tether Cincy.

"Everyone is so supportive [in Cincinnati]! Once people see you're trying to do something, they truly have your back."

Tether is a resource for discovering creative image-makers—the photographers, stylists, hair and makeup artists, videographers, and production specialists who help organizations create the imagery for magazines, social media feeds, and business advertising campaigns.


Q: What is a problem you are working to solve?

A: Cincinnati is home to a lot of talented image-makers and creatives, as well as a lot of big businesses and startups. Tether was created to connect those communities and make it easier for everyone to work together, creating an ecosystem of people and organizations continuously contributing to each others' success.

Q: How did a grant from Main Street Ventures impact you and your business?

A: [Tether's] survival is mostly dependent on covering costs like website hosting, member portal software, and local marketing, so creating a paid ad system will cover those costs. Automating the Request For Proposal process will eliminate time-consuming back-and-forth emails and make it more efficient to find creatives to work with, which means more $$ in people's pockets!

I've also been managing all of the communications and day-to-day operations on my own (anyone knows a good intern?), so automating these processes will take some of the pressure off and ensure I'm an asset instead of a bottleneck.

Q: What does a typical day in your life look like?

A: Oof, what's typical these days? I usually wake up, work out and meditate, then get dressed and eat breakfast. I sit down at my desk in my cloffice (closet-office for the uninitiated), review the top 3 things I need to do that day, and start by crossing one fairly simple thing off the list to get some momentum going. I do my thinking and strategic work in the morning and hop on calls in the afternoon. I try to log off no later than 6 pm to take a walk, have dinner, and chill for the rest of the evening.

Q: What’s one piece of advice would you give a young entrepreneur in Greater Cincinnati?

A: Just start making connections. There are AT MOST six degrees of separation between everyone here, so there's a good chance you'll find someone who can help you get where you want to be if you reach out.

Q: What's next for Tether?

A: I'd like to produce another Tether Sourcebook and host a conference that helps creators market themselves. Let's share some resources and make some money together.


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